Image 1 of 2
Image 2 of 2
Feel Safe Program
The "Feel SAFE" program, designed by The Ethical Pathway Foundation, is a multi-tiered educational and empowerment initiative aimed at fostering a safer, more compassionate Moncton. It seeks to bridge gaps between vulnerable populations, community members, and local businesses by increasing understanding, reducing fear, and connecting people with vital resources.
Key Features:
Community Awareness (Tier 1): Provides stigma-free education and immediate resources to individuals experiencing homelessness, addiction, or mental health crises through infographics, "Is this you?" visuals, QR codes to support services, and short empowering videos.
Business Education (Tier 2): Equips local businesses and their staff with the knowledge and tools to understand complex behaviors, assess risk, communicate safely and compassionately, and de-escalate challenging situations.
Full Certification (Tier 3): A comprehensive training and certification program for businesses committed to inclusive, safe practices, making them leaders in community safety with visible storefront recognition.
Grounded in psychology, compassion, and data, the program aligns with The Ethical Pathway's core values of safety, dignity, understanding, and empowerment. It aims to generate measurable impact, identify service gaps, and create a scalable model for other cities, ultimately contributing to a kinder Moncton for everyone.
The "Feel SAFE" program, designed by The Ethical Pathway Foundation, is a multi-tiered educational and empowerment initiative aimed at fostering a safer, more compassionate Moncton. It seeks to bridge gaps between vulnerable populations, community members, and local businesses by increasing understanding, reducing fear, and connecting people with vital resources.
Key Features:
Community Awareness (Tier 1): Provides stigma-free education and immediate resources to individuals experiencing homelessness, addiction, or mental health crises through infographics, "Is this you?" visuals, QR codes to support services, and short empowering videos.
Business Education (Tier 2): Equips local businesses and their staff with the knowledge and tools to understand complex behaviors, assess risk, communicate safely and compassionately, and de-escalate challenging situations.
Full Certification (Tier 3): A comprehensive training and certification program for businesses committed to inclusive, safe practices, making them leaders in community safety with visible storefront recognition.
Grounded in psychology, compassion, and data, the program aligns with The Ethical Pathway's core values of safety, dignity, understanding, and empowerment. It aims to generate measurable impact, identify service gaps, and create a scalable model for other cities, ultimately contributing to a kinder Moncton for everyone.

